NIHONKA Jousen

NIHONKA Jousen

Bringing a Gentle Elegance to Everyday Table

A long-beloved bestseller from Ito Sake Brewery, NIHONKA Jousen embodies the essence of Japanese aesthetics, the passing of the seasons, and the quiet moments of celebration in daily life.

Because what matters isn’t just the extraordinary days—but the quiet evenings, the simple dinners, the everyday rhythms.
This sake was made for those who live each day with care.

What is “Jousen”?

“Jousen” (上撰) is a classic classification rooted in Japan’s former sake grading system.
Today, it typically refers to Honjozo-class sake—easy to drink, well-balanced, and widely loved.

NIHONKA Jousen represents the standard of everyday sake for Ito Sake Brewery.
It pairs effortlessly with a wide range of dishes and leaves a refined impression, making it a favorite for generations.

A Taste That Reflects Japanese Sensibility

From ancient times, the Japanese have cherished the beauty of impermanence and seasonal change.
This sake gently captures that spirit.

Never overpowering, always graceful—
like a single flower blooming softly at the edge of the dining table.
It brings harmony to meals, moments, and hearts alike.